Summer Fridays in Europe | Four Days in Paris
“Bonjour, Paris!” I practically leaped off the 11-hour plane ride last week saying that! It felt like a big moment, knowing we were in Europe to celebrate the launch of Summer Fridays across the EU.
Marianna and I have been SO eager to get our products across the globe, and we wish it were as quick + simple as merely shipping them over! But it’s actually a much longer process than what you might imagine. Different countries require various languages, regulations, packaging specifications, the list goes on…
But now, we are so happy to share Summer Fridays is available at Sephora France, and will roll out to all EU countries over the next month. YAY! Jet Lag and Overtime masks will be available first, with R+R coming later this year. We made the trip to Paris to meet with Sephora store managers from across Europe, who can then take that knowledge back to their own countries and educate their teams.
Of course, we love an excuse to sip on some bubbly, so we hosted a couple of fun events while in Paris. The first was at Ladurée, which allowed us to meet some of you who are local to the area and have been fans of SF since we launched in the states! The second was at the George V hotel with a group of influencers in Paris who share our love for clean beauty and that Summer Friday feeling.
Keep scrolling for more of my favorite moments from our few days to Paris… (we were there for just four days — but you know I like to keep trips fast so I can hurry back to Ev)!! Hence, why that #jetlaglife is cured in part with our jet lag mask 😉